Things You Should Know

The New Music Industry: Same Formula, Different Variables

Why will a fan download an album and forego purchasing it on iTunes – an album that costs $9.99 – yet that same fan will spend $50, $100, even $200 for a close up seat to see their favorite musician live? Many will argue that the availability and convenience of

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10 Reasons You Should Promote Your Music On SoundCloud

I’m here to convince you all that it’s time to move to a platform that solves just about all the problems of song sharing and promotion and gives some added benefit “at the same damn time”. Introducing…. SoundCloud.

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Trust No One, Get Nowhere

Trust… So many people go through life claiming they don’t trust anyone, but the fact is you won’t make it very far with that mindset. Trust is a necessity, not an option. U trust the ppl that make your food (I’m sure you don’t cook everyday). In everything you do,

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THINGS YOU SHOULD KNOW: NO LOCAL SUPPORT, NO PROBLEM

No One is Obligated To Support You There are way too many disgruntled artists walking around thinking DJs in their city owe them something.¬†Local artists have a mindset that makes them think that there is such a thing in music as “home court advantage” like there is in sports. Unfortunately,

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YOUR CAREER: WHAT’S LOVE GOT TO DO WITH IT?

The answer? Not a damn thing. But way too often artists expect people to “show them love” based on their “talent” (mark you, some of them ain’t even talented). Face the facts: you are in the BUSINESS of MAKING MUSIC so you can MAKE MONEY doing it and have a

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HOW TO: BUILD YOUR FANBASE THE RIGHT WAY

It is easy to get confused nowadays when there are so many different ways to attract fans. You don’t want to put all your eggs in one basket, but you also don’t want to spread yourself thin trying to reach everybody everywhere – either strategy is going to be ineffective.

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MIXTAPE VS SINGLE: WHICH IS MORE IMPORTANT FOR AN INDIE ARTIST WITHOUT A BUZZ?

MIXTAPE + NO BUZZ = COLOSSAL FAILURE It’s as simple as that. Why record an entire project if the plan isn’t to have a buzz big enough to attract an audience to it? I’ve seen artists set “release dates” for their project like random people they don’t know are suddenly

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THINGS YOU SHOULD KNOW: NO BUDGET, NO CAREER

This will be very short, much like your career if you miss the point of what I’m saying. I understand most artists don’t have major bread to break when they’re just starting out. I understand that budget is your biggest limitation. After all, if you had an unlimited budget, you

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THINGS YOU SHOULD KNOW: YOU NEED ALL VERSIONS OF YOUR SONG

99% of the times I ask an independent artist for the radio version of their song or the instrumental, the answer is always: “Imma get that to you ¬†ASAP”. ¬†Unfortunately, time and opportunity wait on noone, so you’re destined to lose out if you aren’t proactive and prepared to take

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THINGS YOU SHOULD KNOW: ALL DJS AREN’T THE SAME

All DJs don’t do the same things. Therefore, all DJs can’t help you in the same way. Infact, all DJs can’t help you. Therefore, you first need to be able to find the ones that can, then filter that list to the ones that will.

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